Advert designs

List of Props, Costume, make-up and Equipment

 

Locations

Storyboard Animatic

Permission for filming and locations

team storyboarding

assesssment

Greenscreen Tutorial

Green Screening by ben wakley on GoAnimate

Animation Software - Powered by GoAnimate.

concept ideas



genre research

Modest Mouse 

This music video is an indie rock music video and this video is different to the other music videos that are done by the foo fighters, Arctic Monkeys and Kings of Leon, this music video is based around paper images of different people and sometimes throughout the music video your able to see the lead singer lip syncing to the music video. the mise en scene of the music video is the costume, the costume is a typical indie rock because they are wearing suits. This music video is different because your unable to see the whole band together your only hearing the music of the lead singer singing and your only seeing paper creations throughout the music video and also your only able to see the lead singer to lip syncing throughout the music video. the light chosen for this music video is high key to enable the music video to be more uplifting and cheerful as well as the lip syncing.

Lyric annotation

This is the lyrics annotated

Image Annotation

After thoroughly researching the genre, we have learned that bands that belong to the indie rock genre tend to dress quite casually, with a modern twist. This is incredibly useful to us, as we can easily attain these items of clothing and therefore can replicate the Indie image. An extremely common visual element associated with the majority of Indie bands would be skinny/drain pipe jeans, therefore we will definitely include this in the performance elements of our music video. 

While researching Indie fashion we also discovered that denim is a common feature of popular Indie Group's attire. This also conforms to the casual Indie look, as the faded denim gives this "worn/faded" appearance that matches our initial ideas. They are also incredibly affordable, and easy to attain. The other image shows perhaps a more sophisticated look, although it can also enhance the "worn" image. We are considering using a similar item as many ambient Indie Groups feature them and it conveys what we wish to represent.

 

The images below show footwear that we believe helps us as an audience distinguish a band as being part of the Indie Rock genre. This is incredibly practical as I actually possess a pair of Desert boots, and a pair of brown loafers can be easily attained. This combined with the previous elements would suggest to the audience that we are from the Indie genre, and that is obviously what we wish to convey.

The instruments below are typical instruments used by Indie Rock musicians, especially the Fender Telecaster. The implementation of hollow body guitars also adds an elegant look that conforms to the relatively smart attire of the band members. This is again incredibly practical as I own both of these particular models; and will distribute them to the band members during the filming stages. I feel that all of these elements will easily help us achieve the casual/smart Indie appearance we originally aimed to achieve.

Song Details

The maccabees-Pelican 

As a group we discussed what song we could do for our music video, we listened to a variety of music from different british indie rock music videos and after all the research we decided to pick the song pelican by the maccabees.

The song that we have chosen is called the pelican, we have read through the lyrics of the song and has annotated it, we chose the song because the band singing and playing the song are an british artist and we have to use a british artist indie rock band because our theme is indie rock.

we have discussed many different songs and we picked the pelican song and the other reason why we choose the song is because the other band we had discussed to use is an american band so we had to change it, even though the song was indie rock we had to change it because the band was British not american.  

initial ideas

The spider diagram above shows my groups initial ideas for our music video. each line talks about the mise en scene for our music video the performing and the location, we had spent our lesson discussing all the initial ideas and what is above is what our group spider diagram came up to. we have discussed that good locations for our music video would be a beach and street public places because the ideas was in indie rock music videos they are in public places and it would the idea show more. 

Technical Tutorials

In the lesson we had a tutorial on how to take an image from a camera upload the images onto photoshop, then delete the background and add a different background. the cd cover above shows what we got taught in lesson. we took an image or me and jamie and then afterwards, we uploaded the images from the camrea to iphoto on the mac computers, we went onto photoshop and went file new and changed the size of the canvas to make it suitable and the right length and width for a cd cover. we then took the images from iphoto and draged them into our photoshop camvas. we then used the magic wand tool to delete the background off the imaged so all that was left mine and jamies photos. we then took an image from google that fitted with out theme of indie rock really well and placed the in photoshop in a layer that is different because the layer would be behind the previous image, like shown above of me and jamie sitting on the bench we just took an  image from google and moved it around show it would look like out type of theme, for the back of the cover we picked to use the photo of me looking down so it would look like that I am looking down and we used it so it looks like that I am looking at the song titles. 

Roles

the animation shows the different types of job roles that we all have. we had a group discussion and discussed that the music video should be that i should be in charge of editing, directing and camera work and also finding out the locations for each part of our music video. we discussed that we should all be in charged of directing the music video, editing the music and as the animation says we were allicated different jobs aswells as the directing the music video and editing and camera working on the music video.