Thursday, 27 September 2012

advertisement research

The conventions found in an rock music advertisement depends on the genre of the music, because if the advert was a pop advert there would be bright colours with a lot of bold titles to make it stand out and if the advert was for a rock music video there would be a dark colours with images if the band and there album or if they promoting a concert than a image. advertisements are found in a variety of magazines like kerrang and metal hammer.



The advertisement above is an advert for a concert for motor head, this advert was found in the kerrang music magazine, the advert shows a dark black background and this is usually found on rock music because rock is known as a dark music because the lyrics used in rock music are sometimes about death whereas heavy metal is about the devil. The advert gives you the logo for the band motor head so if you are wanting to go and see the band live you would be able to tell by the title or by the logo, the logo is placed at the top of the advert above the information about the tour dates and places, the logo has got a large size to make it stand out against the other band tour adverts that there on the page because the motor head advert is quite small. the tour dates have been done in small basic writing this enables the the advert to be placed at the bottom of the page and for the advert to be small, the logo and title stands out from the rest of the page because the colours used are bright grey and this stands out from the black background and when people are looking at the advert they can be seen and then once the advert has been seen the person could then start to read the tour dates and places.


The advert above is different from the advert for the motorhead concert because the colours used in the background are high key and bright colours, this makes the it eye catching for the audience who walk past it or see the advert, whereas the motorhead advert used low key light and black colours which show what kind of band that they are, black shows a evil fast pace music, whereas the colours shows in the tenacious d advert shows the music is not as gothic and fast pace as the motorhead advert shows. the advert above uses a phenix image instead of there logo because it shows that the live concert they are performing there new album whereas the motorhead advert shows there logo which means that they are playing a range of there songs. the writing used is bold and bright writing and this creates the advert more noticable for the wondering eye and this will make the advert more eye catching to people that are just walking past and looking through a magazine. the writing size on this advert is better than the motorhead advert because the writing stands out more on the tenacious d advert than the motorhead advert because the motorhead advert has small writing and the tenacious d advert and large writing.


The advert above is an advert for an indie rock band twenty twenty and this advert shows the band members in the image, this is different contrasted to the other adverts shown above, because they show the band logo in the motorhead advert and in the tenacious d advert they show there cd cover the phenix image because the concert is to sing and sho everyone there new album that they have created and released. The advert is a good advert to show the repirsentation of an indie rock band advert to the other adverts for tenacious d and the motorhead advert. the advert is in high key lighting which make the advert stand out and eye catching and the writing used in the advert is low key and this makes the writing hard to read for some people, but the advert is easily distinctive to the other adverts because they show the band members and not the logo or the CD cover.

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